“My name is Johnny, and I make clothes with cupcakes on ‘em.” The rise of Johnny Cupcakes is the indie version of the pull yourself up by the bootstraps American dream. Johnny started out with a high school diploma, a goofy nickname and a whole lot of creativity, selling his cupcake-themed tees while he was on tour with his band. He ended up with with a multi-million dollar business based on t-shirts with cupcakes on them.
This month Johnny went back to his band tour roots with the Johnny Cupcakes Suitcase Tour. On April 3rd he started in New York City, and over the past weeks he’s been moving across the country, sharing his good cupcake news and planting cupcake t-shirts all across the country. Next Sunday (4/25) he’ll be in my hometown of Seattle, WA pitching shirts and meeting fans at the Trophy Cupcakes in the Wallingford neighborhood. Sunday schedule allowing, I’ll be there soaking in the cupcake cool and taking lots of pictures for ATC.